Design Operations Lead with a senior UX and Product Design background across enterprise platforms, financial services and AI experiences.
Profile
Design leader with around fourteen years across UX, UI and product design, now working in design operations. My background is hands-on design in regulated services and enterprise platforms with conflicting user groups.
Current work focuses on standards, systems, accessibility, AI guidance, UX quality and the route from design into engineering. I still design and prototype, including coded prototypes where behaviour, timing or assistive technology is what needs to be judged.
Experience
Design Operations Lead
Darwin, part of Marsh
Lead standards, review, ways of working and the route from design into engineering across the design practice.
Established a suitability route used before an AI feature is designed so the choice of model is assessed and recorded.
Defined interaction guidance for uncertainty, escalation, reversibility and thresholds for acting on a person's behalf.
Specified accessibility requirements for conversational and generated experiences against WCAG 2.2 AA.
Designed reusable AI patterns and states, including citation, caveat and human-handoff behaviour.
Use coded and AI-assisted prototypes to test latency, streaming, failure, keyboard and screen-reader behaviour.
Support design-system quality, design-to-code parity and defect learning across product and engineering.
Lead UX & UI Designer
Unilink
Led UX and UI design for operationally and regulatorily constrained digital products.
Designed information architecture and interactions for data-heavy workflows.
Used prototypes to test proposals and support implementation with product and engineering teams.
Worked with senior stakeholders to balance usability, scalability and commercial constraints.
Lead UI & UX Designer / Web Developer
IN-SYNC Group
Designed Luna end to end, including dashboard, Self Assessment, VAT, documents, transactions and advances.
Framed the risk that compliant digitisation could exclude customers with lower digital confidence.
Structured the product around status and single actions rather than tax literacy.
Created the visual identity and UI system, then built the front-end implementation alongside the design.
Previous background
UX freelance, web development, sales and marketing
Capabilities
Design operations
Standards and governance
Design systems
UX quality loops
Design-to-engineering workflow
Review practice
Product and interaction
Complex enterprise UX
Information architecture
Interaction and motion
Service and system mapping
Prototyping
AI and accessibility
AI suitability and guidance
Trust and uncertainty
Human escalation
WCAG 2.2 AA
Keyboard and screen-reader design
Tools and practice
Figma, variables, components and Dev Mode. Figma Make. Hand-written HTML, CSS and JavaScript for prototypes where behaviour is the question. AI assistance used deliberately for scaffolding, exploration and edge-case testing.